Will "Hotelification" Bring Employees Back to the Office?
Think about working in a space where you’d enjoy spending time like you would at a hotel.
Over the past two years many of us have been working from home. But now employers are eager to get their teams back into the office, and one thing they’ll need to evaluate is upgrading office spaces. One idea gaining traction is the hotelification of the office.
What is Hotelification?
Hotelification means turning the typical office into a more luxurious space with hotel-like amenities. Think about working in a space where you’d enjoy spending time like you would at a hotel. This approach could attract employees back to the office by offering a work environment that feels comfortable and engaging.
Since the pandemic people have enjoyed the perks of remote work because of the flexibility, no need to commute, and casual clothes. Going back to the office doesn’t sound appealing unless the space offers something extra like cafés, gyms, and wellbeing areas. The idea is to create a comfortable,safe office that makes employees feel valued, not just a place to clock in and out.
What’s Driving This Change?
Value and Engagement: Employees now expect more from their employers. With remote work proving efficient, people have reconsidered their work/life balance and the costs of commuting. Offices need to offer value similar to how college/university campuses provide attractive amenities to their students.
Workplace Experience: Technology has shifted office setups. Desks are no longer the main focus. Employers want collaborative, creative spaces that foster social interaction.
Wellness: Health concerns are still top of mind so offices will need better ventilation and touchless technology to create a safer environment for employees.
What Does This Mean for the Office Market?
The office space market is recovering especially in big cities like New York City. As companies embrace hybrid working, we’re seeing more flexible office models like the “hub and spoke” setup, where a central office acts as a cultural hub while smaller and scattered offices support remote teams. This flexibility aligns with new employee expectations.
The trend is moving towards flexible office spaces with short leases which are predicted to make up 30% of office portfolios. Property owners aiming to stay competitive will focus on upgrading their buildings while offering top-tier amenities to attract and keep tenants.
The future office may feel more like a luxury hotel than a traditional workspace while creating a more enjoyable and productive place for employees to return to.